Team is the genesis of all success and if you don’t nail it you’re not going to get much sleep. Fuck up your team, and no matter how much you tell yourself otherwise, you’re fucked!
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[it] starts with the way in which you build your team - the hiring process. If you build your team in a certain way, the culture inherent in that team will give birth to the cult itself. It won’t be you, as the founder, who will own or control the credo of the cult, it will be the team itself. Your job is to control the processes by which the team is built. Implement processes that are poorly thought out and you’ll create a cult of losers. Nail it, and your team will create their own cult of killer employees.