Re-Blogging A Conversation with Sam

“It would also be interesting if premium video content was made available free as long as users watch with product placements being called out (like pop-up video from VH1, maybe). That way you could watch a movie, or a ‘premium show’ like Entourage for free and the distributor get something too…”

I think when product placement is called out, it ruins it. Isn’t it
supposed to be covert?

I think theres much more likely to be an informal system.

Imagine on facebook, my name is Markie Mark, and I have 3,000 friends
and 10,000 fans because I have nice abs.

Maybe I’ll agree to get free stuff, from high-end brands, in exchange
for that to be broadcast to my network. This way, we don’t have the
poor intermediary of pictures and video. Of course, if I’m getting
free underwear from Calvin Klein, that’s probably what I’ll wear.

Originally posted as a comment by jamtoday on Leveraging Ideas using Disqus.